A BBC research has discovered that fake pages are evidently getting used to encourage visitors to spend a registration to a Scottish internet dating company.
It discovered proof that Cupid plc dating websites seemed to make use of fake communications or pages to entice visitors to subscribe.
The data Commissioner stated it seemed to breach information security legislation and would like to investigate further.
Cupid plc has denied fakes that are using stated it absolutely was cleared of organising fake pages by auditors.
Online relationship is a market worth about Р’Р€2.5bn per year globally and you will find an estimated 1,500 online internet dating sites in great britain alone.
A firm used by industry analysts about 5.7m people in Britain used the sites last year, according to Com Score Mediametrix.
Among the British’s biggest online dating sites businesses is Edinburgh-based Cupid plc, a business which created income of Р’Р€81m this past year.
Early in the day this season the organization hired auditors after users told a BBC 5 live research they had plenty of communications if they finalized as much as the websites as free users, however when they paid up, interest quickly tailed down.